VisitorLeadPricing
Plans, billable unit, dedup rules, and fair-use caps.
Billable unit
1 match = 1 unique visitor with a successful business-profile lookup, deduplicated for the lifetime of the workspace.
A visitor identified for workspace A bills once for A — if the same visitor returns later (days, months, years), no re-bill. If that same visitor subsequently appears on workspace B, B is billed once.
HEM-only hits and all unmatched responses are not billed.
Plans
| Plan | Price | Included matches / mo | Effective $/included | Overage / per-match |
|---|---|---|---|---|
| Starter | $19/mo | 50 | $0.38 | $0.44/match |
| Growth | $49/mo | 200 | $0.245 | $0.29/match |
| Enterprise (CPM) | Custom, target $0.19/match | Negotiated | $0.19 | $0.19/match |
Enterprise CPM
- Sales-led, custom contract. Not self-serve.
- Target headline rate: $0.19/match ($190 CPM). Negotiated per deal based on committed volume and term length.
- No base fee. No platform fee. Pure per-match billing.
- Hard-cap toggle stops calls at a customer-set monthly spend ceiling.
- Billed monthly in arrears or net-30 invoice, per contract.
Plan rules
- No free trial. No freemium. Card required at signup; subscription billed immediately.
- Annual: 2 months free on Starter/Growth.
- Overage on Starter/Growth billed in $10 increments. Hard-cap toggle available.
- Matches do not roll over.
- Dedup window: lifetime, per workspace.
Fair-use caps (bundled, non-metered)
| Starter | Growth | Enterprise | |
|---|---|---|---|
| Replay retention | 30 days | 30 days | 30 days |
| Pageviews/mo | 100k | 500k | 2M (negotiable) |
| Replay storage | 5 GB | 25 GB | 100 GB (negotiable) |
Above caps → sampled tracking, no overage charge.